ChinaJoy, also known as China Digital Entertainment Expo & Conference, is not only the largest digital entertainment expo that is held in China, but in all of Asia. It’s organized every year in Shanghai since 2004 in the Shanghai New International Expo Centre. It’s the main exhibition for videogames and technology for Asia, having its counterparts in the GDC in San Francisco and Gamescom in Cologne. With an international background and a Chinese flavor, ChinaJoy reunites the best international companies that want to learn and make business with Asia, while allows Asian companies to find ways to export their games to the west.

 At the Game Hollywood booth we presented personalized ideas for every client. As experts in worldwide publishing, we met many Chinese companies that want to bring their games to the world but don’t have the means. Game Hollywood offers expert localization by native speakers, payment channels worldwide, the right marketing for each market, and a Q&A service based on the target market needs. With our new services with Microsoft Azure and a soon-to-come SDK we turn Chinese-specific games, into worldwide hits.